Product Marketing Manager
Location: South Plainfield, New Jersey, United States of America
Want to be part of a company whose goal is to be the best in the world and the best for the world?
GENEWIZ is seeking a Product Marketing Manager to join our Marketing team.
Title: Product Marketing Manager
Location: South Plainfield, NJ
Gather and review product market trends and competitive landscape to identify target markets and develop lead generation strategies.
Work with business leaders and product marketing managers to implement product marketing strategy.
Assist in the development and execution of comprehensive go-to market plans
Work with product marketing management, marketing communications and digital to define go-to-market product strategies to generate profitable marketing programs, engagements, sales collateral, service positioning and differentiation
Identify opportunities for increasing customer and business value through new services or service differentiation by representing the voice of the customer
Work with business leaders and stakeholders to define pricing strategy, service positioning and differentiation
Support enterprise and business unit planning and forecasting
Develop and implement company-wide go-to-market plans for new services and work with all departments to execute
Bachelors’ Degree in Business, Marketing or Life Sciences required
Master’s Degree or Ph.D. in Business, Marketing or Life Sciences preferred
3+ years of experience in life sciences or pharmaceutical business, with focus on operational, sales, or marketing processes required
4-6+ years of experience in life sciences or pharmaceutical business, with focus on operational, sales, or marketing processes, marketing, product management, or market research preferred
Experience developing and presenting product marketing materials preferred
Strong understanding of genomics, sequencing, molecular biology products and services
Demonstrated proficiency in marketing or product management including participating in market analysis, planning and new product development preferred
Excellent interpersonal skills; both verbal and written are essential
GENEWIZ is a leading global genomics service company and trusted provider for DNA sequencing, gene synthesis, molecular biology, next generation sequencing, bioinformatics, and GLP regulatory services.
From the company’s founding, GENEWIZ has maintained its unwavering commitment to providing customers with the best value. Excelling in both science and customer support, GENEWIZ is dedicated to accelerating scientific discovery, as well as to developing and delivering innovative solutions for translational medicine and healthcare. Easily accessible around the world, GENEWIZ is the preferred partner at leading academic, pharmaceutical, biotechnology, agricultural, government, and clinical institutions.
GENEWIZ employees have a winning attitude and champion innovation, teamwork and accountability through a results-oriented, customer-centric, and fun culture. We offer various health and financial benefits, learning opportunities, competitive compensation, rewarding bonus programs, and a wide range of work/life benefits designed to make your life easier.
GENEWIZ is now a part of Brooks Automation. For more information about Brooks, please visit brooks.com.
Visit our Careers page at www.genewiz.com/careers to view our open positions and apply.
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